News English — Zara

  Yet another concept store open and we are still as keen as ever to check out the new awesome technology this global company must have installed and utilised to its maximum potential. We are quickly disappointed by the mirrors on display and the large number of Zara staff on display. Our immediate thought "did we waste our time coming here?". Technology - what technology? The Zara concept store use a bit of technology, but nothing revolutionary, or even inspirational. It appears to be more of a testing ground to determine how consumers will interact with a guide shop, order...

Christmas window display on Regent Street, Oxford Street and Argyll Street. Hunter, Topshop, Tommy Hilfiger, Superdry, Burberry and more

Benetton accelerated with huge growth in the 70's and 80's growing into a global force in colourful fashion with controversial adverts a very innovative supply chain. However, due to its vertical focus the company has taken at least two steps backwards during the 2000's reversing its fortunes. Our view is simple - Benetton, follow what you say! Take the initiative. Download our free Benetton report here # Companies mentioned in this report includes: Inditex, Zara, H&M, LVMH, New Look, YG Entertainment,