News English — Fundraising

Our first reaction to Farfetch raising another $110million taking its total funding to $300million was - WHAAAAAT? The company is a retailer without stock and operate as an advanced affiliate network connecting buyers with stores & brands. It earns about 25-30% in commissions on the sales they generate which is much higher than standard affiliate schemes, where anything up to 10% is considered good, and would resemble more of a department store with concession shop-in-shops where up to 40% commission on sales is not unheard of. However, Racked (link below) reports that much of the $110million will be used to...

Consumers are becoming increasingly visual in their online activities. Visual Search technologies have advanced to a level where entering a visual conversation with consumers is now possible. We profiled 23 companies and interviewed C-level executives in 14 companies. In addition we also interviewed the ecommerce pioneer Eric Olson, Ex-Innovation Director Online at Nordstrom Inc to get the customer view on the technologies. Download a summary of the report here