News English — Guide Shops
Online going Offline: VR360 of Made.com store on Tottenham Court Road, London
Guide Shops Merchandising Omni-Channel Retailing Omnichannel Store Layout Stores UK Retail VR360
Made.com, the online furniture store, opened their physical 'guideshop' on Tottenham Court Road in early 2015. We took a stroll in the store on Dec 7, 2016. This is a 360 Virtual Reality video. If you cannot see the film in VR try viewing with another browser. For more information like this contact us
Online going offline?
ecommerce Guide Shops Pop-Up Shops pr Retail
Made.com opened its first public showroom in 2015 and in the last few days NotOnTheHighstreet.com announced its intention to do more offline work, primarily in temporary pop-ups. In the US the concept of pop-ups or guide-shops is well known through fashion ecommerce retailers such as TrunkClub.com and Bonobos.com. Thus far no fashion-led ecommerce retailer in the UK has made any intention to open an offline shop public. We believe that with the increasing availability of suitable retail property on the market it is highly likely that at least one of Asos.com or Boohoo.com will trial the concept. If not as...