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The latest online retailer to go offline... Alibaba!
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Today we cannot just separate online and offline... wise words by Daniel Zhang, the CEO of Alibaba, who is eyeing a $2.6bn deal to take the Chinese "Intime Retail Group" department store chain private. Source: FT.com This follows several offline moves by a number of "tradtitionally online" companies including Amazon, Made.com, Boohoo, Zalando, Farfetch and others. The main advantage moving from online to offline is the corporate culture of accepting and managing with multi-year losses to build a better business. Most offline businesses with online add-ons have a culture of carefully weighted KPI's on which bonuses and other advantages are...